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The Bigger Risk Was Staying Most people frame the leap into entrepreneurship as a risk calculation. What are the odds this works? What's my runway? What do I do if it fails? David Pourquery inverted that. At 25, he was working at an $8 billion private equity fund in London. Strong comp. Good trajectory. The…

She was sitting in her friend's kitchen when it finally clicked. Not a boardroom. Not a strategy session with her team. A kitchen. A conversation. A friend saying out loud what she'd been circling for years: that the CEOs of luxury and legacy brands had her on speed dial, that she was already living inside…

He is staring at a printout that doesn't make sense. For almost twenty years, this company has been the leader in the business that built Silicon Valley. Now the numbers say the core business is bleeding out. Market share collapsing from more than 80% to almost nothing. Prices falling 60% in a single year. Factories…

Most people think the worst decision they can make is the wrong one. It isn’t. The worst decision is the one you keep postponing. The one you turn over in your head for weeks while your runway shortens, your team waits, your competition moves, and your mind builds a story about why you need “just…

After two decades in corporate compensation, Scott Trumpholt left a global role in Germany to build his own firm. The trigger was a meeting about a project title. Inside the decision framework that has kept him independent for 14 years.

A senior employee at MVP Playgrounds had set up fake distributorships and rerouted company leads for years. CEO Nicolas Breedlove on the real decision the fraud forced him to make — not who to fire, but who to become.

Jobs reduced Apple to four products. A clean two-by-two grid: consumer and professional, desktop and portable. iMac. iBook. Power Mac. PowerBook. Everything else was cut. Not restructured. Not paused pending review. Cut. Seventy percent of Apple's products were eliminated immediately. This created enemies. Every product that died had a team behind it: engineers who had…

Gina Schreck had every reason to walk away. The lease wasn't signed. Her husband wasn't sleeping. The risk was enormous. She signed anyway. Here's the decision framework that got her there and kept her going when COVID hit 10 days later. Some decisions look reckless from the outside. A 10-year lease. $217,000 down. A $500,000…

Cliff Nonnenmacher on Risk, Runway, and the Window You Can't Afford to Miss Unstoppable Podcast • Hosted by Jana Axline • Guest: Cliff Nonnenmacher, Founder of Franocity Most people who leave corporate don’t have a decision framework. They have a breaking point. Cliff Nonnenmacher had both. In 2003, he walked out of Smith Barney as part of a team…

Arjun Sen had less than 100 days to live. How he reframed the impossible question — and what every leader can steal from that moment. I want to be clear about something before we dive in. This wasn't a survival story. It was a decision intelligence story. When Arjun Sen, brand strategist who spent 25…

If you've ever felt like you're capable of more, but you're not sure what's actually holding you back, you're not alone. And more importantly, you're not lacking capability. Most high performers don't get stuck because they don't know enough. They get stuck because they can't see what's actually in the way. That distinction matters—because if…